In just like any other business sector, marketing is an important feature of the healthcare industry. Name any medical speciality and you will not be surprised to find that they require full time working marketing strategies to be successful. Most doctors would agree that attracting new patients and retaining the current ones is the key to running a booming practice. However, a road map to success i.e. a clear understanding of where your practice fits among competitors, along with long-term flexible strategy can reap an influential return on investment. Designing a perfect marketing plan requires deep thought and assistance. Consider having an experienced healthcare marketer by your side. Focus on those marketing strategies that would gain positive results. What follows are top medical marketing ideas to achieve desired goals. Remember: communication is like oxygen, lack of it and your practice will die. Pounce on every opportunity you get to tell your story. For example, on...